Proposed fundraising principles of donor contact

The chair of an NCVO working group which is developing recommendations on managing charity fundraising relationships, has published ten principles that should govern donor contacts.

As reported by Civil Society News, Mike Adamson, also chair of the British Red Cross, said “The key building block of our recommendations is the concept of ‘‘freely given, specific, informed and unambiguous consent’. Our aim is to ensure that such quality of consent is secured for all our fundraising communications.”

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No extra Gift Aid step required for online giving?

VoluntaryNews reported last week that HM Revenue and Customs has added a section on ‘Digital giving and social giving accounts’ to its Gift Aid guidance.

An HMRC official later announced the new material with an accompanying suggestion that in future there would be a  “pre-donation questionnaire” as an extra step for the online donor to complete – Civil Society News report. This idea was labelled by sector bodies as “completely ridiculous” and damaging to giving – further Civil Society coverage.

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